10 Best Amazon Advertising Agencies in the US

The Amazon marketplace is incredibly competitive, particularly in the US, where the platform accounts for more than 40% of retail ecommerce sales. 

With so many products competing for attention, many sellers and brands turn to Amazon advertising to improve visibility and drive sales. 

But if you thought setting up on Amazon was difficult, wait till you start running ads. 

Amazon advertising now includes Sponsored Products, Sponsored Brands, Sponsored Display, Brand Stores, video ads, audio ads, and display ads. Then, there’s Amazon DSP (demand-side platform), which is a whole other thing. 

To do it all right, you need a partner who understands Amazon’s advertising tools, marketplace dynamics, customer behavior, and the factors that influence conversions 

An experienced Amazon advertising agency can help you run successful campaigns backed by strategy and strong marketplace experience. 

Most agencies featured in this list specialize in Amazon. We have also included broader retail media agencies with proven experience helping brands improve their visibility, advertising performance, and sales on the platform. 

Amazon Advertising Agencies in the US, Compared 

Top 10 Amazon Advertising Agencies in the US that Specialize in Marketplace Growth 

To help you narrow down your options, we have shared a list of agencies selected for their Amazon advertising services, marketplace experience, core strengths, and ability to support different types of brands. 

1. Incrementum Digital

• Location: New York, NY 
• Notable clients: Samsonite, Ruggable, Martha Stewart, and Super Mario Galaxy
• Rating: 4.8/5 (Trustpilot)

Incrementum Digital is an Amazon-focused ecommerce growth agency that helps you scale across Amazon through targeted display, audio, and video ads. The agency also offers Amazon DSP Management, Seller Operations Management, and covers other retail media channels. 

The agency is well-suited for brands that need more than basic PPC management, as it integrates Amazon PPC, Amazon DSP, product listing optimization, campaign management, creative optimization, and data analytics into a more complete marketplace growth system.

One of Incrementum Digital’s stronger differentiators is DataOwl, its in-house analytics platform. According to the agency, DataOwl unifies insights from Amazon sales, advertising, DSP, and Amazon Marketing Cloud into a single dashboard. You can get visibility into PPC analytics, sales performance, customer journey mapping, and Amazon DSP funnel performance. 

2. Amazon Growth Lab

• Location: Culver City, CA
• Notable clients: Ray-Ban, Mavi Jeans, Ernst Grain, Thrival Muscle Recovery, Vista Fitness, Brooklinen, and Oakley.
• Rating: 4.9/5 (Clutch)

Amazon Growth Lab is a full-service Amazon marketing agency, with services like Amazon PPC, Amazon SEO, listing optimization, creatives, and full-fledged Amazon account management. 

The agency combines paid advertising with organic marketplace strategies to improve product visibility, rankings, and sales performance. For instance, they helped Ernst Grain hit the $10 million mark with a remarkable 2.5% TaCoS. 

Its approach extends beyond campaign management. The team also works on product listings, keywords, images, ad copy, and other content elements that influence organic visibility and conversion rates. Its client portfolio spans competitive categories such as wellness, fitness, home, fashion, and food. 

As their minimum project size is $10K+, they’re best suited for sellers who already have some traction on the marketplace and are looking to scale further. 

3. Blue Wheel

• Location: Birmingham, Michigan
• Notable clients: PowerBlock, Ariat, Cremo, Sol de Janeiro, and Jack Black
• Rating: 4.8/5 (Featured Customers)

Blue Wheel is a full-service ecommerce and marketplace agency that combines Amazon Advertising, Amazon DSP, retail media, marketplace management, and performance creative.

Its Amazon marketing team runs advanced Amazon Ads and Amazon DSP strategies backed by 15 years of industry experience. Services include Sponsored Products, Sponsored Brands, Sponsored Display, Amazon DSP, A+ Content & Storefronts, and Amazon SEO. 

The agency has already worked with over 250 clients and reports an average ACoS of 11.8%, though performance varies depending on the industry and advertising budget. Its case studies also show measurable sales outcomes. For example, an air freshener brand recorded 18.09% growth in total sales. 

Blue Wheel is a strong choice if you want Amazon advertising and DSP connected to the broader commerce strategy rather than handled as a standalone PPC management effort. 

4. Envision Horizons

• Location: New York, NY 
• Notable clients: Kopari Beauty, Dose, Borghese, Nisolo, Odacité, AIIR Professional, and Drift.
• Rating: 4.9/5 (Clutch)

Envision Horizons offers Amazon advertising specialties with over a decade of experience. It is best for established brands that want Amazon to operate as a strategic growth channel. Besides ads, the agency works across Amazon growth, Amazon DSP, Amazon Marketing Cloud, retail media marketplaces, and affiliates. 

Envision Horizons supports full-funnel growth systems that combine advertising strategy, advanced analytics, and operational execution. Plus, it has extensive experience in categories such as beauty & wellness, home & kitchen, baby, and pet supplies. 

myHorizons, the agency’s proprietary analytics platform, connects retail readiness, ad performance, operations, profitability data, competitive intelligence, and real-time performance insights. This kind of reporting helps you move beyond basic dashboards and toward data-driven optimization. Notably, Envision Horizons is an Amazon Advanced Ads Partner. 

5. 9AM

• Location: New York, NY
• Notable clients: Hurom, EVRY Jewels, Mogu Mogu, Booksy, NielsenIQ, Unroll.me, and GenomeLink.
• Clients: 4.9/5 (G2)

9AM is a performance media agency that connects Amazon advertising with broader paid media, creative strategy, analytics, and growth strategy. Its Amazon advertising services include Sponsored Products, Sponsored Brands, Sponsored Display, keyword targeting, product and category targeting, remarketing, and Brand Store integration. 

The agency is best for brands that want Amazon Ads managed as part of a wider performance ecosystem. Plus, its measurement specialty brings data-driven insights on Amazon marketplace performance, which can help address category-specific challenges and maximize ROAS. 

With $250M in ad spend and experience in marketing for 120+ companies, the agency has the scale and technical expertise to work with six- and seven-figure brands selling on Amazon. 

9AM also brings creator marketing and creative design into the mix. For instance, the agency can produce user-generated content (UGC) to optimize storefront and product listings. 

5. Olifant Digital

• Location: Grand Island, NY.
• Notable clients: WedgeGuys, COCOSOLIS, Ekster, OneRoot, HakaLife, Better & Better, and Parker Baby Co.
• Rating: 5/5 (Clutch)

Olifant Digital is a full-service Amazon and ecommerce growth agency for brands that want hands-on Amazon account management. The agency says it manages more than $100M in annual revenue for ecommerce brands and sellers. 

There’s a 60-day money-back guarantee, which suggests they can deliver results quickly. Besides Amazon PPC, they also offer listing optimization, account audits, and SEO, and can even support new product launches. 

So, they’re good for new entrants to the marketplace as well as active sellers who may be struggling to get sales. Olifant says their team consists of Amazon specialists and that clients actually get senior account support. And these seniors have more than 7 years of experience. Case studies confirm that experience, as brands like Bullstrap saw actual growth (85% revenue increase) when working with Olifant’s experts. 

6. Thrive Internet Marketing

• Location: Arlington, Dallas, New York, Chicago, Los Angeles, Seattle, Atlanta, and Miami.
• Notable clients: Grow Strong Industries, Brazos Higher Education
• Rating: 4.6/5 (Clutch)

Thrive Internet Marketing Agency is a full-service digital marketing agency with a dedicated Amazon marketing offering. Its Amazon services are perfect if you need help understanding and growing on Amazon’s ecommerce marketplace, with support across ads, store optimization, Amazon SEO, seller consulting, and Amazon DSP advertising management. 

Thrive also brings broader digital strategy capabilities into the mix, including SEO, PPC advertising, social media, content writing, CRO, web design, and ecommerce optimization. This can be great for brands that want to connect Amazon to other customer acquisition channels. 

For Amazon sellers, Thrive is best suited to companies that want practical campaign management and marketplace support rather than a narrow ad-tech platform. For example, Thrive helped a Wisconsin-based ginseng grower reduce ACoS by 55% while increasing advertising sales by 35%. 

7. Nuanced Media

• Location: Tucson, AZ
• Notable clients: Dollar Shave Club, True Citrus, Lux Unfiltered, Wald Imports, GillyGro, Fairybell, and Lore Mighty Mushrooms.
• Rating: 4.9/5 (Clutch)

Nuanced Media is an Amazon and ecommerce marketing agency that focuses on profitable marketplace growth through Amazon PPC, Amazon SEO, Amazon DSP, account management, creative services, and catalog operations. 

The agency Amazon-focused partner for established sellers and growing brands since 2010. Its approach starts with customer and competitive intelligence, then uses that market analysis to guide PPC Campaigns, product listing optimization, keyword optimization, ad copy, visuals, and broader growth strategy.

As the agency’s services are research- and data-driven, it may be a good fit for sellers who have already tried advertising and not seen much of a difference. Their customer/competitor research and funnel optimization activities might just nudge the sales in the right direction. 

8. Disruptive Advertising 

• Location: Pleasant Grove, UT
• Notable clients: Bunny James Boxes, NURSECON, Crossover Symmetry, Core Home Fitness, and Enso Rings
• Rating: 4.8/5 (Clutch)

Disruptive Advertising is a performance marketing agency that offers a wide range of paid media services. While not a specialist, it also includes Amazon services, which offer a free audit to potential clients. 

They’ve helped brands increase ROI through Amazon PPC and capitalize on sales events like Prime Day. For instance, EMP Shield saw a 565% increase in revenue through Prime Day sales. 

There’s a clear focus on revenue and growth, which stems from their extensive experience with other marketing channels that are typically even more challenging than Amazon. 

Plus, their educational content on the marketplace shows a practical understanding of both Amazon PPC and the wider Amazon platform.

Disruptive is a good option if you want Amazon advertising to fit within a broader paid media and digital strategy framework. According to the agency itself, companies that use its Amazon services also tap its expertise in areas like SEO, paid search, and paid social. 

9. Amazing Marketing Co.

• Location: Kirkland, WA
• Notable clients: CoRevival, MuteSync, Aki Organic, and Total Nutra.
• Rating: 4.4/5 (Trustpilot)

Amazing Marketing Co. is an Amazon growth-specialist agency focused primarily on supplements, CPG, health, and wellness brands. The agency calls itself a full-stack Amazon growth partner helping brands launch, optimize, and scale on Amazon

Services include Amazon PPC optimization, all types of Sponsored Ads, Prime Day deals, limited-time discounts, virtual bundles, coupons, BFCM deals, keyword research, competitor research, A/B testing, account health, FBA optimization, and inventory coordination.

Basically, it’s a one-stop solution for sellers in their specialized niches. Also, they offer different plans, including one that’s PPC-focused, one that’s overall growth-focused, and two that are more comprehensive. 

Client testimonials point to measurable Amazon PPC outcomes, including one PPC takeover where the agency reported 5x monthly sales, 2x ROAS, and ACoS maintained around 20%.

How to Choose the Right Amazon Advertising Agency for the US Marketplace

When searching for an Amazon ads agency in the US, make sure the company has real experience driving profitability, is active in the US marketplace, understands the competitive market in your category, and can support a full-funnel marketing strategy for your store. 

And it would be a plus if the agency could connect growth on Amazon to other channels where your brand sells, such as retail media, DTC, or social commerce. That way, your investment can drive a consolidated effort across multiple channels, not just Amazon. 

Let’s dive deeper into what to look for beyond specialty and case studies. 

Ability to Scale Profitability on Amazon

The right Amazon advertising agency should know how to grow sales without letting ad spend outpace profit. 

This means they should look beyond surface-level brand awareness metrics like clicks, impressions, or even ACoS (advertising cost of sales). 

They should focus and report on:

• TACoS: Total advertising cost as a percentage of total Amazon sales
• Conversion rate: The percentage of product page visitors who complete a purchase
• Organic ranking growth: Changes in unpaid keyword visibility and organic sales
• Contribution margin: Profit remaining after product costs, Amazon fees, fulfillment expenses, and advertising spend
• ASIN-level profitability: The products generating profitable growth and those absorbing budget without sufficient returns
• Incremental marketplace growth: The extent to which advertising contributes to additional sales rather than capturing demand that already existed

We suggest looking for these specific metrics in client examples and case studies. (You can always request these numbers if they aren’t public). 

Pro tip: Go with an agency that can explain how it manages budget allocation, bid adjustments, keyword harvesting, campaign segmentation, and ASIN-level optimization. 

Understanding of US Category Competition

Competition on Amazon in the US varies widely by category. Supplements may involve stricter compliance, high review expectations, and expensive keywords, while apparel brands face challenges around sizing, returns, seasonality, and creative quality.

Your agency should understand the factors shaping your category in the US, including pricing, review volume, Prime delivery expectations, keyword demand, promotional activity, and the advertising strategies used by leading competitors.

Look for category-specific research in the agency’s proposal. It should explain your competitive position, priority keywords, pricing gaps, review strength, and likely advertising pressure. Amazon Ads now provides US advertisers with category benchmarks, which can help agencies compare campaign performance with relevant peer brands.

Don’t Forget Major US Amazon Sales Events

Amazon advertising performance can change significantly around major US shopping events. 

Prime Day, Black Friday, Cyber Monday, back-to-school, holiday shopping, and other seasonal retail moments can all affect ad budget, conversion rates, CPCs, inventory management, and campaign performance. 

They’re also great opportunities you simply don’t want to miss. Prime Day, for instance, generated $26.4 billion in sales in 2026, up 9.5% from last year, according to Smartscout. 

The right agency should know how to plan for, during, and after these events, rather than reacting at the last minute.

This planning may include building awareness with Sponsored Brands or Amazon DSP before the event, increasing Sponsored Products coverage during peak demand, protecting branded terms, adjusting budgets, and using Sponsored Display for retargeting after shoppers leave product pages. 

Strong Amazon Ads Management Services should also include post-event reporting, so you can understand how these events play out in terms of sales and revenue. That way, you can plan your inventory better for next season. 

Pro tip: We highly recommend partnering with an agency that offers deep reporting and performance analytics as part of its service. The data will help you (and the agency itself) continuously improve advertising outcomes. 

Look for Full-Funnel Amazon Ads Strategy

Many brands make the mistake of treating Amazon PPC as only a bottom-funnel sales channel. While Sponsored Products are essential for conversion, a stronger Amazon marketing strategy connects multiple ad types across the customer journey. 

This can include Sponsored Brands for brand visibility, Sponsored Display for retargeting, Amazon DSP for audience segmentation, and Brand Stores to support creative storytelling and product discovery.

A full-funnel strategy helps you balance immediate sales with long-term brand recognition and market share growth. 

Your agency should explain how it connects campaign types, keyword strategy, audience targeting, creative testing, and ongoing optimization. Creative support also matters because product images, videos, and ad assets can directly influence conversion rates. 

Amazon’s own creative tools aren’t the best, which is why partnering with a creative agency can be useful. 

Ability to Connect Amazon with Broader Growth in the US Market

If your brand also sells directly to consumers or through other retailers, you need an agency partner that can work with you for those streams as well. 

This is where full-service or retail marketing specialists may be more useful because they’re not limited to Amazon advertising or marketplace management. 

If you need help with your brand’s digital ecosystem, choose an agency that also handles search, social media, influencer content, and DTC (direct to consumer) messaging. This way, you can connect Amazon to other channels for a more cohesive approach to growth marketing. 

How Much Do Amazon Advertising Agencies Charge in the US?

Amazon advertising agency pricing in the US typically consists of two parts: the Amazon Ads budget and the agency’s management fee. This fee can be around $1,500 to $5,000 per month for smaller or mid-sized accounts, while more advanced or full-service Amazon marketing services can range from $3,000 to $10,000+ per month. 

Amazon agency costs typically depend on catalog size, campaign complexity, and whether the agency also manages your Amazon store.

For Amazon PPC management, many agencies charge a flat monthly retainer, a percentage of ad spend, or a hybrid model. 

For brands with larger ad budgets, some Amazon ads agencies charge a percentage of managed media spend. This usually falls around 10% to 20% of monthly ad spend, although established brands may see rates closer to 8% to 15%.

The best way to evaluate pricing is to ask what is included in the fee. A lower-cost agency may only adjust bids and budgets, while a stronger Amazon advertising partner would provide PPC campaign structuring, keyword optimization, automated keyword expansion, creative testing, and performance analytics.

At 9AM, you get all of these services as part of Amazon advertising. 

Besides full-funnel, highly targeted ad campaigns, the agency’s creative and measurement services can help realize growth, even in super competitive categories like beauty, personal care, and electronics. 

Schedule a free Amazon advertising strategy session to identify campaign gaps, creative opportunities, and practical ways to improve marketplace performance. 

FAQs

What services do Amazon advertising agencies provide?

Amazon advertising agencies provide campaign strategy, keyword research, ad creation, bid management, audience targeting, budget optimization, performance reporting, and account management. Many agencies also optimize product listings, improve conversion rates, manage Amazon DSP campaigns, and analyze sales data to increase return on ad spend (ROAS).

How much does Amazon advertising cost in the US?

Amazon advertising costs in the US vary by campaign type, competition, and keywords. Sponsored Products campaigns commonly use cost-per-click (CPC) pricing, with an average CPC of around $1.22, according to Ad Badger. 

How many types of ads are there on Amazon?

Amazon offers four primary advertising types: Sponsored Products, Sponsored Brands, Sponsored Display, and Amazon DSP. Sponsored Products promote individual listings, Sponsored Brands increase brand visibility, Sponsored Display reaches audiences on and off Amazon, and Amazon DSP delivers programmatic display and video advertising across Amazon-owned and third-party websites.

How can an Amazon advertising agency help me increase sales in the US?

An Amazon advertising agency can increase US sales by adapting campaigns to Amazon.com search behavior, category competition, Prime delivery expectations, and major shopping periods such as Prime Day and Black Friday. It can also refine bids, listings, audience targeting, and budgets based on US customer demand.